A New Era of Black British Love: BLK Dating App Lands in the UK

The Bounce Black Team


The dating app for Black singles in the US, BLK, has officially launched in the United Kingdom—ushering in a new era of intentional Black love and connection on this side of the Atlantic.

Recent data shows that Black British singles are rejecting “burnout culture” in favour of community, shared culture, and unapologetic standards.

A 2024 survey by Black Ballad found that 40% of Black women have opted out of dating entirely due to fatigue—a sentiment BLK is uniquely positioned to address.

BLK is a celebration of Black connection, offering a space where users can drop the performance, stop code-switching, and date with intent.

With the UK dating landscape presenting unique challenges—57% of Black British singles have experienced bias or racism on mainstream apps, according to Black Owned London—BLK arrives at a moment when connection matters more than ever.

“We aren’t just bringing an app to London, we are building a digital community that feels like home,” says Amber Cooper, Head of Brand at BLK.

“Black singles everywhere are tired of being the ‘educator’ on dates. They want a space where they don’t have to explain their hair, their names, or their history. They just want to connect.”

BLK features innovative tools to make dating authentic and intentional:

  • Cultural Stickers: Signal your heritage, lifestyle, and interests instantly—whether it’s “Caribbean Descent,” “Traveler,” or “Matcha Bae.”
  • Intentional Prompts: Skip the small talk with conversation starters like “The perfect intro to a date…” or “The best advice a friend has ever given me…”
  • Profile Power-Ups: Super Likes and Boosts ensure your profile gets noticed.
  • Advanced Preferences: Filter for non-negotiables to your peace and time.

BLK’s internal data highlights evolving behaviors in the Black dating scene:

  • Community Cuffing: 40% of singles now prefer meeting in shared spaces—like brunches, book clubs, or run clubs—where mutual friends can vouch for character.
  • Ghostlighting: 66.5% of singles report being ghosted and gaslighted. Modern dating now demands firm boundaries and accountability.
  • Prequalifying: Alignment before chemistry is key. 86% of singles now discuss non-negotiables like faith and finances early on.
  • Moodboarding: 56.9% of users rely on lifestyle cues like travel shots and outfit grids to gauge compatibility before a conversation even starts.

By centering Black British experiences and celebrating the diversity of the diaspora, BLK ensures that the only thing users have to explain is where they want to meet for the first date.


BLK is now available for download on iOS and Android in the UK.


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